Jump to content

Attracting Retail to Downtown


Yankee Fan

Recommended Posts

  • Replies 11
  • Created
  • Last Reply

Nada. I either haven't seen them or haven't noticed. Either way it is troubling.

Apparently, they haven't heard of the Downtown Retail Task Force...haha.

Has anybody seen these? I see dozens of buses each day, but I can't say that I've seen anything for downtown retail.

It will be interesting to see what Ms Bessette comes up with. I wonder if their plans will continue to focus on local businesses alone.

Link to comment
Share on other sites

City buses, because 1.) urban area with high population density and traffic counts, 2.) Most likely market to build around will be city dwellers

I think what is happening is that they are trying to build a new market by broadcasting their message to people most likely to bite. I bet you anything that they studied this or developed the idea that citizens of the core cities are Nth times more likely to go downtown than someone from Holland, Georgetown, Coopersville, Muskegon, etc....

I'd like to think that they could run broadcast ads throughout the metro area, but its probably not likely when they are trying to build a user base for downtown -- quick -- for cheap.

Just my thought on this.

Link to comment
Share on other sites

In my (albeit uninformed) opinion, I would think money is best spent on providing incentives to large shops to come downtown (e.g. H&M).  Nothing draws people downtown like actual retail, as opposed to advertising about downtown's practically nonexistent downtown retail. I think the Schuler

Link to comment
Share on other sites

In my (albeit uninformed) opinion, I would think money is best spent on providing incentives to large shops to come downtown (e.g. H&M).  Nothing draws people downtown like actual retail, as opposed to advertising about downtown's practically nonexistent downtown retail. I think the Schuler's/GRAM combination will do more for downtown than the most clever ad campaign in the world.
Link to comment
Share on other sites

City buses, because 1.) urban area with high population density and traffic counts, 2.) Most likely market to build around will be city dwellers

I think what is happening is that they are trying to build a new market by broadcasting their message to people most likely to bite. I bet you anything that they studied this or developed the idea that citizens of the core cities are Nth times more likely to go downtown than someone from Holland, Georgetown, Coopersville, Muskegon, etc....

I'd like to think that they could run broadcast ads throughout the metro area, but its probably not likely when they are trying to build a user base for downtown -- quick -- for cheap.

Just my thought on this.

Link to comment
Share on other sites

Well, you forgot the whole suburban belt area that is not served by the RAPID yet is not as far away as Coopersville and Muskegon (ie Cascade, Forest Hills, most of Kentwood, Southern Wyoming, Byron Center, Northview, Rockford, Caledonia, most of Grandville, etc..

I don't think any form of financial incentive would draw an H&M or Urban Outfitters to a downtown retail area like GR's. It's either really strong demographics (like downtown D.C. where I saw a new H&M and UrbanOutfitters), or a new regional brand shopping complex downtown where they would get reciprocal business from other high end retailers. I definitely think Schuler's is a good start, because they (whomever spearheads this DDA downtown retail group) can show them as a tenant.

Link to comment
Share on other sites

Archived

This topic is now archived and is closed to further replies.

  • Recently Browsing   0 members

    • No registered users viewing this page.
×
×
  • Create New...

Important Information

By using this site you agree to our Terms of Use and Privacy Policy. We have placed cookies on your device to help make this website better. You can adjust your cookie settings, otherwise we'll assume you're okay to continue.