QCMarketer

The interesting thing about the Live/Work units is it's very difficult to make them the right size. The fragmentation in the creative class sectors would in theory support all the freelancers / independent contractors in the world but our need to co-work and collaborate with others drives people psychologically away from working in a space like this, and most aren't large enough to handle even 5 workers like my firm. It makes them too large/expensive and the cost equilibrium is off. In other news Ryan Homes did a presentation today to the board of realtors on their Camp Greene project (finally!) with renderings, etc. and want to get a model ready for February.

Thanks ricky_davis_fan! It will be interesting to see if the live/work/retail units happen. Charlotte hasn't been kind to those kind of units- the Hill/McNinch ones struggled as did Abbott.

Any word on the Biltmark property progress? I'm working on estimating all the potential future pop for the area for a super cool local retailer studying the area and it would be great to know what the scale is. It's the only proposed project I don't have a unit count on. Also regarding the McAlpine property- I don't think he'd have to file anything because of the overlay.

Thx Escapists. I agree there's potential with such a neat name like Optimist but ironic nonetheless. The "rebranding" is really just renaming a defunct project (not too hard to figure out which one) so singular building right now, but did want to develop relationships with Area 15, etc. but also the actual neighbors (which is what I'm stuck on). What's interesting is that Optimist Park actually runs all the way up to Matheson so includes the breweries. I just don't think a lot of Charlotteans have awareness of Optimist Park which was something we debated in naming discussions (include Optimist in name or not) or not stake claim over the name if neighbors object (In which case it opens to the doors to other more descriptive or creative names).

I've been lurking for 8 or so years and finally came out of the closet so nice to meet you all (many I know offline). Do you think that the general (non planning) population knows where Optimist Park is? Your point about being well organized is definitely relevant. I did a long search for leadership in the area and there seems to be a vacuum (at least online anyway). There is an opportunity to set the tone and be thoughtful about progress, but you need one or two zealots to lead the way as opportunity is knocking at the door. We're working on rebranding a community there and wanted to get feedback on name suggestions.